Bonsai Marketing Company

Agentic MastermindLas Vegas 2026

AI brought us together. Vegas handled the rest.

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01 — The Week

A few days with people building what's next.

Late September. Founders, marketers and operators in one room, comparing notes on what agentic systems actually do once you stop demoing them and start running a business on them.

Some of it was structured — sessions, slides, a whiteboard that kept getting rewritten. Most of the good part wasn't. It was the hallway, the table after dinner, the laptop turned around so someone could see the thing that broke.

Nobody came for predictions. Everyone there was already shipping something.

02 — Building the Future

We didn't come to Vegas to predict the future. We came to build it.

Agents, orchestration, search, automation — argued over at close range, with the screens right there.

A multi-monitor workstation set up in a Las Vegas room, Bonsai branding on the displays and a laptop on the desk, with someone working at a standing desk behind it.

“One concept can wear a few different outfits.”

— from a slide, mid-session

03 — The People

Technology brought everyone together. The people made the week.

The part you can't put in a deck.

About a dozen people seated together across couches in a bright modern lounge, posing for a group photo.
The whole room, in one shot.
People working on laptops at tables in a daylit room with a large plant.
Heads down, mid-session.
Three people outdoors in daylight with palm trees behind them.
Outside, between things.
Two people outdoors in bright daylight.
Somewhere off the Strip.
Two people outdoors with palm trees behind them.
Seven seconds later.
Two people outdoors in daylight.
And seven after that.
Two people indoors, one giving a thumbs up, a display screen behind them.
In the room.
Four people on a golf course under an overcast sky with palm trees.
The golf happened too.
04 — Vegas

And then there was Vegas.

The sessions ended at some point. The week did not.

Two people in a corridor lit deep magenta with a red sculptural installation. A selfie inside a casino under saturated neon lighting. A selfie in a floral cap under casino neon.

Marble, gold columns and a man who could, as it turns out, dance.

05 — The Film

Hell of a week.

Shot on phones, by the people who were there.

06 — What Happens Next

The mastermind doesn't end in Vegas.

Ideasbecome experiments
Experimentsbecome systems
Systemsbecome companies
Companieschange industries

Bonsai Marketing Company is the version of that Bryan Fikes is building — agentic systems doing real work for real clients, every day, not in a keynote.

See what we're building →